Bad Egg Co is an entertainment brand born out of Web3, now cracking into every space imaginable – from Web2 to Web3, animation to real-world activations, toys to trading cards, and everything in between…

We’re building a global franchise.

Check out our thread on X below

Licensing

The Bad Eggs IP is breaking boundaries, becoming the first Web3 project to secure a trading card deal with @PaniniAmerica and the first to secure a global homewares deal with http://jfranco.com. Licensing opportunities across multiple industries are already taking the brand worldwide.

Animation

Our animation journey begins with this pilot episode. Now, ex-DreamWorks talent is actively developing the first full series. Bad Eggs are gearing up to take over your screens!

Publishing

Edition 1 of our comic is out, created by @bsidescomic, and it’s already proven to be a cracking collector’s item. With Edition 2 on the way, the Bad Eggs universe is expanding through storytelling

Music

Through our partnership with @SonyMusic's @magicstar_music, Bad Egg beats have cracked onto Spotify and Apple Music. We have 2 songs out already, and a cracking album dropping this year..

Real-World Activations

From a partnership with Hoopbus in LA to our mascot Benny leading community-focused campaigns with @LondonBroncosRL, the @TIGAMovement Awards, and @animocabrands Gen3 Playground in Hong Kong - doing good is in our DNA, #BadEggDoingGood

Gaming

We’re finding the fun with early WIP concept gameplay that is already building buzz. Gaming will be a key piece of the Bad Egg universe

Merchandise

From our online store launch to representation from BHG, a leading agency representing some of the world’s most iconic brands and figures, including Lionel Messi, Disney, and Nickelodeon - Bad Eggs merch is cooking

Theme Parks & Retail

We’re actively pitching attraction experiences that bring the Bad Egg universe to life...

Web3

Our NFTs and $YOLK are the heart of the brand. With 1,500 NFTs sold out in minutes, over 500+ ETH in volume, and 12% of IP proceeds dedicated to holders, Bad Egg is leading the way in community-driven innovation

Chief Egg

For those who know @darrangarnham, you’ll know his track record speaks for itself. With over 20 years experience of building in the entertainment space, Darran helped build some of the most notable global brands including Pokemon, Toy Story, Jurassic Park, and Minions. He set up @ToikidoToys in 2020 as a different kind of entertainment company – building a team of the best creatives in the world, all of whom are now powering the Bad Egg brigade. He’s the glue behind the brand’s eggciting vision